info@davidhenryagency.com or call 908.389.1200
29 Jan 2010
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Selective Insurance Offers Agents a Turnkey Communication Program Produced by The DavidHenry Agency

January 29, 2010 | 0 Comments | , , , , , , ,

Westfield, NJ – May 15, 2007 – The DavidHenry Agency has partnered with worldwide insurance carrier Selective Insurance to create Agent Market Xpress. This customized program, available to all insurance agencies carrying Selective Insurance, offers agents customized direct mail, radio, television, interactive and outdoor advertising campaigns. DHA manages all creative development production and fullfilment for each agency.

To date, several independent agencies throughout Ohio, Virginia, New Jersey and Pennsylvania have signed on and DHA is spearheading the customized strategic and creative campaigns for each.

The campaigns are designed to encourage prospective clients to request an insurance quote via the agency’s landing page or automated call center.

With DHA creating and managing each campaign element, Agent Market Xpress agents are given worry-free campaign implementation and organization.

DHA also provides campaign administration which includes tracking of all quote requests and sales incentive distribution.

David Fink, President and Chief Communications Officer at The DavidHenry, explains that “Agent Market Xpress is a turn-key marketing communication program with the flexibility and scalability to meet the needs of agents of all markets and sizes.”

The DavidHenry Agency is a full-service creative communications agency that provides an array of strategic, design, interactive and production services to some of the world’s leading business-to-business and business-to-consumer brands, government agencies and local/state organizations in diverse industries. These services include the planning, development, implementation and tracking of all marketing initiatives and the media/materials that drive them.

For more information contact the DHA Public Relations department at info@davidhenryagency.com.

29 Jan 2010
0

David Fink Named to NJ Ad Club Board of Directors; Will Also Co-Chair the Club’s Program Committee

January 29, 2010 | 0 Comments | , , , , ,

Flyer for Nj Ad Club

Westfield, NJ – May 15, 2007 – David Fink, President and Chief Communications Officer of The DavidHenry Agency, was recently elected to the New Jersey Ad Club Board of Directors. Fink was among four other industry professionals elected to serve a three-year term on the Board. His agency, based in Westfield, offers full-service creative communications services to a diverse range of business-to-consumer and business-to-business clients.

Ad Club President Michael Schumacher said that he nominated David Fink for the Board position because “David had repeatedly demonstrated a high level of commitment and support for the advertising community during his two years as an NJ Ad Club member.” Most recently, Fink shared responsibility for an Ad Club initiative that involved a children’s marketing program held at Kean University in the Spring.

While serving as a Board member, David Fink will also Co-Chair the NJ Ad Club’s Program Committee. This Committee is responsible for organizing and planning marketing events throughout New Jersey that bring members and industry professionals together to share ideas on topics that are meaningful to the advertising community. The Program Committee has a Multi-Cultural Marketing Program scheduled for September 19 at Seabra’s Rodizio featuring Bruce Wilkinson (Claritas), Roger Hernandez (Nationally Syndicated Columnist), and E.J. “Jay” Williams (The Jay Williams Group).

Fink is looking forward to his new role as Ad Club Board member and says he hopes to “help launch programs that give advertising and marketing professionals tools and techniques to be even more effective and, as a result, more valuable to the clients or companies they work with.”

The New Jersey Advertising Club is dedicated to supporting the highest standards of professionalism and integrity in the industry. The Club offers many benefits to its members including advocacy, education and leadership programs.

The DavidHenry Agency is a full-service creative communications agency that provides an array of strategic, design, interactive and production services to some of the world’s leading business-to-business and business-to-consumer brands, government agencies and local/state organizations in diverse industries. These services include the planning, development, implementation and tracking of all marketing initiatives and the media/materials that drive them.

For more information contact the DHA Public Relations department at info@davidhenryagency.com.