info@davidhenryagency.com or call 908.389.1200
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DHA Website Updates!

While you’re on our site, check out our latest updates! We’ve added new campaigns for the NFL Alumni and Computershare. And we’ve added many other portfolio samples. That covers a lot of ground, from technology and sports to real estate and finance. Our creative forces and project teams thrive on diversification….

Speaking of our team, meet our three newest members: Andrew Cammarata, our Vice President/Creative Director, who has worked on brand positioning and advertising campaigns for clients such as Onkyo, Konica Minolta, JVC, K Hovnanian, and Brother; and Tommy Cashin, Vice President/Account Services, previously with JWT and BBH, where he led high-profile account work with Microsoft, Axe, Johnnie Walker. Their bios are up, and you can see the experience they’ll bring to our work. And take a look at our expanded services section: we’ve outlined our custom publishing and interactive services, as well as integrated marketing.

For easy access to DHA info anywhere, we’re now iPhone compatible. 15 million iPhone users—find us right in your pocket!

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The DavidHenry Agency Launches NFL Alumni Website!

NFLA

As the marketing and communications partner for The NFL Alumni, The David Henry Agency recently launched www.NFLAlumni.org. The website represents The NFL Alumni’s two distinct non-profit membership organizations, the NFL Alumni Association and NFL Alumni Charities. The NFL Alumni serves its retired player members and their families through the NFL Alumni Association and supports youth and community charities through NFL Alumni Charities.

Through the redesign and launch of www.NFLAlumni.org, The NFL Alumni is focused on increasing their members’ visitation and utilization of online resources and updating the association’s members in real time regarding strategic partnerships, benefits updates, organizational appointments, and charitable initiatives. The NFL Alumni’s Executive Director and President, George Martin, keeps the website fresh with daily updates to his blog and all retired players are encouraged to visit the website and read and comment on George’s postings.

Click here to learn more about how The DavidHenry Agency’s interactive services can help drive your business objectives.

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The DavidHenry Agency partners with ‘One of America’s 50 Best Hospitals’, Hackensack University Medical Center, to deliver custom publishing services for H Magazine.

Hackensack, NJ – The DavidHenry Agency has developed a partnership with Hackensack University Medical Center to design, produce and distribute Hackensack’s new community focused health and lifestyle magazine called H. The inaugural issue, the Summer issue, was launched in late June to approximately 100,000 affluent households across Bergen and Passaic Counties in NJ. The magazine combines informative health and lifestyle editorial content in an engaging, easy-to-read format. The Summer issue covered a wide range of topics, from the facilities at the Joseph M. Sanzari Children’s Hospital to Skin Cancer awareness, Movement Disorders and Healthy Eating.

The magazine also has a unique tracking mechanism which serve as a key measurement tool for the hospital. Thus far, there has been a very positive reaction from Hackensack’s medical staff, other hospital employees and members of the community, and local advertisers are beginning to leverage the magazine to communicate with these audiences. Elizabeth Stoler, a mother of two in Montvale commented “I was really pleased to get this magazine in the mail recently. It has already helped my husband and I learn about topics that are important to us and our children. I also find it helpful to learn more out about local businesses in the community that we were not previously aware of.” Greg Feder, Executive Vice President of The DavidHenry Agency said “Partnering with the team at Hackensack has been great right from the start. They are extremely committed to providing the most advanced care and facilities along with the the best patient experience to the community”.

To learn more about how The DavidHenry Agency’s custom publishing programs might help your organization achieve its objectives, click here

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NFL Alumni Association’s Grand Opening ‘Kicks-Off’ a Great New Partnership

Newark, NJ – The NFL Alumni (NFLA), newly headquartered in Newark, NJ, hosted a grand opening event at One Washington Park, a 17-story high-rise across from Newark Bears & Eagles Stadium on Wednesday evening, July 28, 2010.  The event was well attended by local dignitaries, including Mayor Cory Booker of Newark, as well as NFL commissioner Roger Goodell, Giants owner John Mara, NFLA Executive Director George Martin, as well as Mrs. Sylvia Mackey, wife of football great John Mackey, in whose memory the office’s conference room — “The 88 Room” — was dedicated.

As the fraternal organization for all retired NFL players, the NFLA is focused on advocating for those players’ rights and benefits, including retirement, pension, and healthcare, medical research, and employment opportunities post active play.  As the NFLA’s marketing and communications partner, The DavidHenry Agency was recognized for their successful partnership with the organization, and for their contributions to the office space personalization including the design, production, and installation of wall murals, sidelights and the custom engraved wall art for George Martin’s office.

Shelley Schoenfeld, Director of New Accounts for The DavidHenry Agency said “We were very proud to be part of this special evening, and prouder still to be partnered with such a professional, exciting, and forward thinking organization, on its path to changing the way retired NFL players take advantage of the next stage of their lives after active play.” 

Click here to learn more about how The DavidHenry Agency’s integrated marketing communications services can help drive your business objectives.

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The DavidHenry Agency Attends Minority Athletes Networking Etc, Inc. 2010 Annual Benefit Dinner

DHA and MAN

On May 4, 2010, David Fink, President and Chief Communications Officer, and Shelley Schoenfeld, Director, New Accounts, The DavidHenry Agency, attended the Minority Athletes Networking (MAN) Etc, Inc. 2010 Annual Benefit Dinner honoring NY Giants Players Shaun O’Hara & David Diehl, Ms. Bari Mattes, Senior Advisor to Newark Mayor Cory Booker and the outstanding scholarship students of M.A.N Etc., Inc. Commendably, O’Hara was unable to attend the gala as it fell during his eight day USO tour in Kuwait and Iraq where he was meeting and motivating United States soldiers.

Many New York Giants football greats were in attendance including George Martin, MAN-Etc. co-founder and former defensive end and co-captain of the New York Giants Super Bowl-winning team in 1986, Harry Carson, Pro Football Hall of Fame inductee who played his entire professional career for the New York Giants (1976-1988), Bart Oats who played for the New York Giants from 1985-1993 and was a member of the Giants teams that won Super Bowls XXI and XXV, and many others.  Ottis “O.J.” Anderson, former Giant and MVP of Super Bowl XXV (1991) provided an entertaining performance as he emceed a portion of the auction that raised funds for MAN-Etc.

MAN etc, Inc. was founded in April 1989 by former NY Giants Players George Martin, Terrence Jackson, Ron Johnson and Hall of Famer Harry Carson because they saw the need for positive role models working in the lives of young people following the Central Park Jogger incident.  For over 20 years Minority Athletes Networking has been servicing the inner city community in the tri-state area, and is fully committed to “Making A Difference” in children’s lives in the inner cities.

Previous honorees include the late Arthur Ashe and Jerry Fuchs, as well as Phil Simms, Bill Parcells, Jim Fassel, Ray Lucas, Howard Cross, Keith Hamilton, Kerry Collins, Amani Toomer, Marvin Hopkins, Gustav Heningburg, Harry Carson, George Martin, Ron Johnson, Robert Cook, Michael Strahan, and Tiki Barber.

For more information on MAN-ETC, visit www.manetc.org.

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Award Winning Work from DHA

Two of our clients in the healthcare industry received top honors at the 27th Annual Healthcare Advertising Awards! Overlook View Magazine won a Gold Award in the Physician Referral Program category for the December directory and a Bronze for the External Publication category. Newton Memorial Hospital won a merit award in the Physician Referral Program category for Vista Points, which is produced for Physicians Practice magazine, and received by 500 physicians in the Sussex County service area.

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Young Business Leaders Committee of the Sussex County Chamber of Commerce Panel Discussion a Big Success

The DavidHenry Agency

Earlier this week David Fink, President of The DavidHenry Agency joinedFrank Ableson, Owner, MSI Services, Inc.; Jim Furgeson, Vice President of Marketing Business Development, North Jersey Healthcare Corporation and Rich Zeoli, President of RZC Impact to speak on a panel hosted by the Young Business Leaders Committee of the Sussex County Chamber of Commerce regarding communications and media in today’s marketplace. It was the first in a series of seven events, both social and programmed offered by the Chamber and the event was a huge success with great insights on current industry trends coming from all panelists.

For a full writeup on the event visit the New Jersey Herald here.

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An Evening of Wine and Roses

Over 900 people attended last week’s “An Evening of Wine and Roses” event hosted by Newton Memorial Hospital and held at the contemporary Morris Crossroads Corporate Campus. Despite the recession, the event boasted a record-breaking year for attendance including celebrity chefs Rachel Ray and restaurateur David Burke. The guest were treated to a star studded evening of gourmet cuisine and fine wine and spirits from community purveyors. The event raised over $100,000 for the 2010 Annual Giving Program to purchase new imaging equipment for the hospital keeping the hospitals technology on the cutting-edge. Raffle prizes for the night included a brand new Mercedes E350C valued at $50,000 as well as a trip to San Fransisco. Newton Memorial Hospital and the DavidHenry Agency continue to work together on communicating with the community and driving overall brand awareness.

For a full write up on the event you can see the article posted in the New Jersey Herald here.

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DHA President Participates in Panel Discussion at SCC Performing Arts Center

The DavidHenry Agency

David Fink, President of The DavidHenry Agency, will be speaking at the Sussex County Community College Performing Arts Center Atrium on April 13 – the program is focused on what it is to be a young business leader in marketing and public relations today. The Young Business Leaders Committee presents a panel discussion addressing current trends in effective communication techniques. Traditional media will be discussed as will newer methods focused on social media /networking. Other panelists include Frank Ableson, Owner, MSI Services, Inc., Jim Furgeson, Vice President of Marketing/Business Development North Jersey Healthcare Corporation and Rich Zeoli, President of RZC Impact.The panel will be moderated by Steve Skorski, Director of Marketing and Business Development for HQW Architects.

The event will start at 6:00pm on Tuesday, April 13th at the Sussex County Community College Performing Arts Center Atrium in Newton, New Jersey. For additional information visit the Sussex County Chamber of Commerce website.

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Branding the Brand Maker

At The DavidHenry Agency we practice what we preach! It’s time to get the vote out. With that, we have launched a platform poster campaign at local New Jersey Transit train stations here in Central New Jersey that includes Westfield, Summit, Maplewood, Millburn, Madison, Morristown, and Short Hills. Our Agency continues to educate our region’s marketing executives that you don’t need to work with an expensive New York agency to help generate demand for your products and services. Those corporate marketing executives who commute into Manhattan are the ones we want to hear our message.

Snap a picture of one of our ads with your cell phone and send it in for a FREE DHA T-SHIRT. Submit to info@davidhenryagency.com or text your photo to 908.531.0100.