Associates in Cardiovascular Disease

Associates in Cardiovascular Disease (AICD), a leading cardiology practice with several locations in northern New Jersey, was seeking a custom communications solution designed to establish a deeper connection with their existing patient base while promoting their continued growth and alignment with Atlantic Health System as a means to drive incremental patient volume. DavidHenry refreshed the AICD interactive web platform, implemented a successful SEO/SEM campaign and built and managed a dynamic social media page that included a philanthropic incentive program to increase followers. A digital media campaign was also employed to drive traffic to the practice site to view patient testimonials and physician hosted education videos. In addition, an aggressive local PR strategy was executed to position the physicians of AICD as regional subject matter experts in cardiovascular disease.